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EVENTS

Tuesday, October 2nd

Our 2018 conference, “The Difference Makers”, will be held at the historic Annenberg Community Beach House, followed by cocktails and dinner in Venice at Felix, Esquire’s 2017 “#1 Best New Restaurant in America”. This invitation-only event will feature short talks on a variety of topics that affect the beverage industry today.

Event Speakers

This year’s agenda is in development and new speakers are being added each week. Check back often for updates!

Confirmed speakers include:

Mark was one of the trailblazers of today’s $8B global coconut water category. Since ZICO, he has advised more than 100 CEOs, helped raise more than $200MM and personally invested in more than 30 social-impact startups across, food, beverage, technology and energy.

Mark Rampolla

Founder, ZICO Beverages

Vivien is the first senior Wall Street analyst to cover the emerging cannabis sector, resulting in notable press coverage in The Economist, Barron’s and Forbes. Her coverage of the tobacco sector earned her a spot on Institutional Investor’s All-America Research Team and she has consistently been ranked by Thomson Reuters Analyst Awards.

Vivien Azer

Managing Director, Cowen and Company

Zak is an award-winning entrepreneur disrupting the way businesses create, communicate and deliver consumer goods. In 2015 he launched DIRTY LEMON, the world’s first direct-to-consumer beverage brand that sells exclusively by text message.

 

 

 

Zak Normandin

Founder, DIRTY LEMON

Cheryl is the founder of LibDib, the first alcohol distributor and technology company to offer a three-tier compliant web-based platform that offers small, family-owned wineries, distilleries and craft breweries an opportunity to sell their products to the businesses that want them.

Cheryl Durzy

Founder & CEO, Liberation Distribution (LibDib)

Joe has founded three successful beverage companies: Nutrisoda, which sold to PepsiAmericas in 2006, Crispin Cider, which sold to MillerCoors in 2012, and most recently Copper & Kings, which sold a minority stake to Constellation in early 2018.

Joe Heron

Founder, Copper & Kings

Jeff joined Sierra Nevada in 2013 with more than 30 years of brewing industry experience. He is the former senior director of strategy and operations for Tenth and Blake, the craft division of MillerCoors, and was COO of Boston Beer Company for more than 17 years.

Jeff White

COO, Sierra Nevada

David has been in the retail space as a strategist and operator for over 17 years. He is the former global VP of Beauty and Grooming at The Net-A-Porter Group, and the founder of an e-commerce cosmeceutical business which was later sold to DermStore.com, leading to the creation of the largest pure play beauty destination in the US, ultimately selling to Target.

David Olsen

CEO, Cos Bar

Tom guides clients to grow their business by integrating data, innovative marketing technologies and cutting-edge strategies. Recognized as a Marketing Technology Trailblazer by Advertising Age, Tom has won numerous other industry awards, including iMedia’s Agency Marketer of the Year finalist competition.

 

 

 

Tom Edwards

Chief Digital & Innovation Officer, Agency, Epsilon

Duke is an inspired protagonist who loves to build cultural bonfires and explore what it means to be human. He was formerly a pro hockey player in Sweden, spent over 15 years at NIKE, was CMO at Seventh Generation, and most recently held the EVP Brand & Community (CMO) at lululemon.

Duke Stump

Brand Innovator, Formerly at Nike, Seventh Generation and lululemon

Osman is a seasoned entrepreneur and operator with a specific interest in managed marketplaces and consumer brands. He previously co-founded and exited two successful consumer marketplaces and has been named one of Fast Company’s Most Creative Entrepreneurs and one of the 40 Most Important People Under 40 by Apollo Magazine.

Osman Khan

Founder, Paddle8

PAST EVENTS

[BLUE BOX] 2017 was held at the historic Annenberg Community Beach House in Santa Monica and was followed by a reception and dinner at the Venice hotspot, Gjelina. The theme for the day was “Celebrating the Power of Small,” covered from many angles and perspectives by an eclectic lineup of speakers.

Event Speakers

Speakers

CHRISTOPHER GAVIGAN
FOUNDER AND CHIEF PURPOSE OFFICER OF THE HONEST COMPANY

Who spoke about his journey from environmental enthusiast to chief executive

BRIAN HALWEIL
EDITOR-IN-CHIEF OF EDIBLE BROOKLYN, EDIBLE EAST END, EDIBLE LONG ISLAND AND EDIBLE MANHATTAN MAGAZINES

Who spoke about why drinking is an agricultural act and how the food movement helps beverage makers

GREG OWSLEY
FOUNDER AND PRESIDENT OF THE STORIED BRAND

Who, as part of a marketing panel titled Why David is Winning, moderated by Richard McDonald, Agency President of Epsilon, gave a case study on the cultural shift to small, authentic and experiential when it comes to brands connecting with their customers

JUAN CORONADO
INNOVATOR AND MIXOLOGIST / BACARDI CATEGORY RUM AMBASSADOR

Who, along with Jody Levy, held a charming fireside chat about the spirits industry during our cocktail hour

NICK BILTON
BEST-SELLING AUTHOR AND SPECIAL CORRESPONDENT

Who spoke about a life in the future

JODY LEVY
CO-FOUNDER AND CREATIVE DIRECTOR OF WTRMLN WTR

Who mused on micro and how we can celebrate the power of entrepreneurial small to make big change

NIK ENTWISTLE
FOUNDER AND PRESIDENT OF AGENCY TK

Who, as part of the marketing panel, walked us through marketing and branding campaigns with content that pushes the envelope and which create individual connections that customers crave

LISA ODENWELLER
FOUNDER OF BEAMING

Who gave us the good, the great and the ugly of her founder story and how she is sharing the power of plant-based food as medicine through her Beaming brand and beyond

CAROLINE LEVY
ENIOR BEVERAGE ANALYST OF MACQUARIE CAPITAL

Who spoke about trends and statistics in alc and non-alc and where the beverage market is moving

PADDY SPENCE
CEO OF ZEVIA

Who spoke about the evolution of sweet and how sugar reduction is changing the food and beverage landscapes

ALIA TABET
DIRECTOR OF MARKETING OF THE NFL NETWORK

Who, as part of the marketing panel, talked through how big companies are using “small” techniques to be more agile and connected with fans and audiences

MATT LICKLIDER
FOUNDER OF LIOCO

Who spoke about how facts tell but stories sell

First Beverage Group held its second [BLUE BOX] dinner in New York at Landmarc, chef Marc Murphy’s contemporary bistro inside the Time Warner Center. The dinner featured an all-female lineup of speakers.

Event Speakers

Speakers

LISA DERMAN
President & CEO
GEM&BOLT

Who delivered a presentation on the emerging beverage industry trend of using botanicals and herbs in healthier-for-you drinks.

RHONDA KALLMAN
Founder & CEO
Boston Harbor Distillery

Who spoke on the beverage industry’s next revolution of craft distilled spirits. Rhonda is the former founding partner and executive VP of the Boston Beer Company.

MICHELE MELOY BURCHFIELD
Founder & Operator
Blume Honey Water

Who spoke about her experience as a founding sales team consultant to some of the beverage industry’s leading craft and non-alc brands.

The first-ever [BLUE BOX] dinner was a relaxed evening gathering of beverage industry influencers and was held at Smog Shoppe, a converted smog check center and one of the most sustainably designed urban spaces in LA. Speakers came from craft beer, technology and philanthropy.

Event Speakers

Speakers

DAVID YEUNG
FOUNDER OF
BLUE MONDAY

Who spoke about his social startup that aims to tackle climate change and global food insecurity by making low-carbon and sustainable living simple, viral and actionable

RICHARD MCDONALD
AGENCY PRESIDENT OF EPSILON

Who spoke about big data and how e-sports are changing the worlds of marketing and branding

KATHERINE DESHAW
PRESIDENT OF PHILANTHROPOLOGY

Who spoke about philanthropic giving in the US and the impact brands can have on the world through volunteer efforts and corporate giving

DAVID WALKER
CO-FOUNDER OF
FIRESTONE WALKER

Who shared the story of their now-iconic brand & leading craft brewery

The inaugural [BLUE BOX] was held in beautiful Boulder, CO and featured two half-days of speaker presentations and panels, a guided hike in the Flatiron Mountains, and dinner including a fireside chat with entrepreneur and environmentalist Kimbal Musk at his Boulder restaurant, The Kitchen.

Event Speakers

Select speakers Included

KIM JORDAN
Co-Founder & CEO
New Belgium Brewing

Who spoke about the changing nature of the craft beer industry

CAROLINE LEVY/ NIK MODI
Leading Beverage Industry Analyst/
Managing Director
RBC Capital Markets

Who spoke about the decline of the empire and the decaying of big brands (or not?)

DR. JAMES ROUSE
Entrepreneur & Co-Founder
Skoop

Who spoke about cultural contagion

JODY LEVY
Founder + Creative Director
WTRMLN WTR

Who spoke about crafting a magical brand

PHILL NOSWORTHY
Founder
Switch Inc.

Who spoke about best practices for meaning, branding & avoiding the zombie apocalypse

HAYDEN SLATER
Co-Founder & CEO
Pressed Juicery

Who spoke about how to go big and still stay small

GREG OWSLEY
President & Founder
The Storied Brand

Who spoke about how a great brand acts like a story

JIM BAREUTHER
Retired COO
Brown-Forman

Who spoke about the engine driving spirits consumption in the 21st century

RICHARD MCDONALD
Agency President
Epsilon

Who spoke about understanding “third wave” craft beverage consumers

DOUG EVANS
Founder & CEO
Juicero

Who spoke about the design CEO

SETH GOLDMAN
Co-Founder & TeaEO
Honest Tea

Who spoke about keeping it honest

KAVITA SHUKL A
Founder & CEO
Fenugreen

Who spoke about the power of simple